AL JADIDAH DESIGN CENTRE

Design Space AlUla is a new center celebrating local and international design, located in the heart of the AlJadidah Arts District. The space explores and engages with global design practices, filtered through the lens of AlUla’s cultural and natural landscapes. It aims to fuel creative inquiry and expression through a programme of collaboration and exchange, […]
KHOZAM PALACE

The Khozam Palace, one of the most important historical palaces in the Kingdom, was constructed as a royal residence in the 1930s and bore witness to many historical events during the reigns of King Abdulaziz and King Saud. It has hosted several influential meetings between the leadership of Saudi Arabia and the US, including the […]
SENSORY TOOLKIT

The Sensory Toolkits (STK) project involved designing innovative toolkits for the Royal Commission for AlUla to support heritage programming across AlUla’s sites. Each toolkit was conceived to facilitate multisensory engagement with museum collections and ancient landscapes, featuring handleable objects, replicas, and interactive props. Catering to diverse audiences, they offer unique programming opportunities while fostering professional […]
AL BAHA REGIONAL MUSEUM

Al Baha region is often called ‘The Garden of Makkah’ due to its proximity with the holy city, its abundant resources, and its lush natural sites. In alignment with the National Transformation Programme 2030, which aims to establish 13 regional museums across Saudi Arabia, the Al Baha Regional Museum aims to safeguard the area’s rich […]
CENTRE POMPIDOU

The cultural programme of the Centre Pompidou has been designed around three dimensions (exhibition of the history of art, multidisciplinary thematic exhibitions and monographs of contemporary designers). As part of its international development, the Centre Pompidou decided to tour its collections worldwide. In this context, Avesta Group worked on developing and touring exhibitions such as […]
AL OTAIBA MUSEUM

The Mana Saeed Al Otaiba Museum, located on one of Dr. Otaiba’s estates in Abu Dhabi, is a tribute to the extraordinary life and accomplishments of HE Dr. Mana Saeed Al Otaiba, the UAE’s first Minister of Oil and an esteemed poet. The museum features many important historical items that highlight Dr Otaiba’s diplomatic career, […]
SHUBRA PALACE

Situated in the city of Taif, the palace was used by royalty as their summer residence during the reign of King Abdulaziz Al Saud. In an effort to promote culture and local heritage, the Ministry of Culture is leading the transformation of Shubra Palace into a contemporary museum. The exhibition will serve as a gateway […]
DAIMUMAH

With its fertile farms and palm groves, Daimumah, located in the oasis of AlUla, holds immense historical significance for the cultural heritage of the region. The intricate qanat channels and wells are a testament to the sustainable agricultural traditions that have shaped its landscape and provided sustenance for generations. Avesta Group was entrusted with the […]
CULTURAL TRADING BENCHMARK

With its breathtaking landscape and archaeological and historical sites, AlUla has become an outstanding touristic and cultural destination, and will shortly become a prominent hub for the arts, thanks to its forthcoming museums and galleries. To assist the Royal Commission for AlUla in enhancing the visitor experience, Avesta Group conducted in-depth research on best practices […]
MoC LEGENDS RESEARCH PROJECT

The scope of the Legends Project is a vital undertaking dedicated to the preservation and exploration of Saudi Arabia’s rich cultural heritage through the study and safeguarding of legends. This comprehensive initiative encompasses a meticulous preliminary study to establish effective study methods. The project involves extensive efforts in inventorying and monitoring legends, utilizing data collection […]