Avesta Group has developed an innovative cultural concept within a landmark complex, addressing diverse retail, entertainment, leisure, financial, and cultural needs. With 70% of its spaces dedicated to cultural, sports, leisure, and entertainment activities, culture stands as a central pillar of the Art Mall. From the project’s inception, it has contributed to the city’s cultural landscape with a rich programme of activities, including permanent and temporary exhibitions, cultural events, performing arts, and educational initiatives. The inclusive programming is designed to engage a wide and diverse audience.
The Art Experience is an indoor cultural hub that integrates educational, cultural, recreational, and commercial facilities. As an alternative to traditional museums, it serves as a unique destination for art and creativity in the city, featuring flexible gallery spaces and an auction house.
