Ash Sharqiya’s history unfolds as a saga of ancient civilisations, trade routes, and cultural interchange. From the earliest settlements along its coastlines to bustling ports connecting Arabia globally, the region has thrived as a crossroads for millennia.
In line with the National Transformation Programme 2030’s endeavour to establish 13 regional museums across Saudi Arabia, the Ash Sharqiya Regional Museum emerges as a custodian of its rich history and heritage. Spearheaded by Avesta Group, the museum’s creation encompasses various facets, including exhibition planning, interpretive strategies, content development, and operational frameworks. With a comprehensive approach, the museum aims not only to preserve Ash Sharqiya’s legacy but also to ignite regional tourism and foster economic growth.






